This page was exported from Free valid test braindumps [ http://free.validbraindumps.com ] Export date:Sat Apr 5 6:11:19 2025 / +0000 GMT ___________________________________________________ Title: Pass Adobe AD0-E559 exam questions - convert Test Engine to PDF [Q10-Q25] --------------------------------------------------- Pass Adobe AD0-E559 exam questions - convert Test Engine to PDF Pass Your AD0-E559 Exam Easily - Real AD0-E559 Practice Dump Updated Jul 04, 2023 Q10. John recently joined ACME Corporation as Adobe Marketo Engage Admin. The Adobe Marketo Engage instance of ACME Corporation is 10 years old with 950 active landing pages, 3000 active smart campaigns,453 active forms, and 5000 email programs. John would like to archive redundant assets on Adobe Marketo Engage to better organize the instance.Which two statements are true for archived assets? (Choose two.)  A filter to select archived assets for use in reports cannot be used.  Archived templates are not available when creating an email or landing page in Design Studio  Archived assets are auto-deactivated.  Archived pages cannot be used in landing page test groups. ExplanationTwo statements that are true for archived assets are that a filter to select archived assets for use in reports cannot be used and that archived pages cannot be used in landing page test groups. This is because archiving an asset or a folder means that it will no longer be visible or available for use in most cases. Archived assets will not appear in search results, auto-suggest, templates, test groups, etc. Archived assets are not deactivated and archived templates are not available when creating an email or landing page in Design StudioQ11. Sally has built a webinar program, which she is due to launch in a few days. She has started to QA (quality assurance check) the program to ensure that the {{member.webinar url}} token is working correctly.In what two ways can Sally test the confirmation email? (Choose two.)  Preview the Confirmation Email, send herself a sample, and click on the Join Webinar’ CTA on D the Confirmation Email she receives in her mbox.  View Approved Registration Landing Page, complete the registration form, and click on the ‘Join Webinar’ CTA on the Confirmation Email she receives in her Inbox.  Preview the Confirmation Email and view by ‘Person’, send herself a sample, and click on the ‘Join Webinar’ CTA on the Confirmation Email she receives in her Inbox.  Click the Register Now’ CTA on the invite email, complete the registration form, and click eft the Join Webinar’ CTA on the Confirmation Email she receives in her inbox. ExplanationTwo ways that Sally can test the confirmation email are to view the approved registration landing page, complete the registration form, and click on the ‘Join Webinar’ CTA on the confirmation email she receives in her inbox and to click the ‘Register Now’ CTA on the invite email, complete the registration form, and click on the ‘Join Webinar’ CTA on the confirmation email she receives in her inbox. These methods will allow Sally to test the confirmation email as a real person who registers for the webinar and verify that the{{member.webinar url}} token is working correctly. Previewing the confirmation email or sending herself a sample will not show the actual webinar URL for the token, as it depends on the person’s membership in the webinar program.Q12. An Adobe Marketo Engage Expert would like to create a lead scoring model to help sales focus on the most promising leads.What is a best practice when creating a scoring model?  Ask the marketing team to provide the characteristics they think should be included.  Look at previous wins or gather sales feedback to identify shared characteristics of the people that became customers.  Import a best practice lead scoring program template from the Adobe Marketo Engage program ° library. ExplanationA best practice when creating a scoring model is to look at previous wins or gather sales feedback to identify shared characteristics of the people that became customers. This will help the marketer understand which behaviors and attributes are most indicative of sales readiness and assign appropriate scores accordingly. Asking the marketing team or importing a template may not reflect the unique needs and goals of the business.Q13. An Adobe Marketo Engage instance has the following folders set up under Marketing Activities:In the My Tokens tab of the 02 Marketing Programs folder, several tokens have been set up:Why have these tokens been set up in this folder?  As an easy example to copy to all programs Inside the folder.  So they will be available in all programs inside the folder.  No reason. Tokens only have a function inside a program. ExplanationThe tokens have been set up in this folder so they will be available in all programs inside the folder. Tokens are inherited from the parent folder to the child folder or program, so any tokens set up at the folder level can be used by any program within that folder. This allows for consistency and efficiency when creating programs and assets that use the same token valuesQ14. Sally is the Head of Marketing Operations at a Global Tech company. She has noticed that the quantity of marketing emails being sent in a week is not being managed according to the guidelines set out in the playbook.Sally would like to use the controls available in their Adobe Marketo Engage instance to ensure she can stop any over-communication by the Marketing Team across all regions at a global level.Which option would be done in this scenario?  Request a custom Duplicate Key from Support  Set communication limits in the Admin.  Marketers disable their program communication limits. ExplanationSally would set communication limits in the Admin to stop any over-communication by the Marketing Team across all regions at a global level. Communication limits are settings that control how many emails a person can receive within a certain time frame. They can be applied at the account level, workspace level, or program level. Setting communication limits in the Admin will affect all workspaces and programs in the account. Requesting a custom Duplicate Key from Support or disabling program communication limits will not help Sally achieve her goal.Q15. Sarah has logged in to her Adobe Marketo Engage Instance and realized that she can only view and access the Default Workspace. Sarah sent a request to the Adobe Marketo Engage Admin, Greg, to update her permissions so that she can also view and access the APJ Workspace.What does Greg need to do in order to make this happen?  Assign the team member’s User to the APJ Partition.  Adjust the team members User to allow access to the APJ Workspace  Adjust the team members Role to allow access to the APJ Workspace. ExplanationTo grant access to a different Workspace, Greg needs to adjust the team member’s User to allow access to the APJ Workspace. This can be done by editing the User and selecting the APJ Workspace from the Workspaces drop-down menu. Assigning the User to a different Partition will not change the Workspace access, and adjusting the Role will affect all Users with that RoleQ16. A business practitioner is building a Center of Excellence’ workspace in their Adobe Marketo Engage Instance to house their best practice landing page and email templates. They would like to build and store these assets in this workspace in the Design Studio and share them across all workspaces in the Adobe Marketo Engage instance.What does the business practitioner need to do in order to share these assets across all workspaces?  Put them inside a folder and share that folder with the other desired workspaces.  Clone them to the Design Studio of the other desired workspaces.  Approve them and they will automatically be shared with all other workspaces. ExplanationTo share landing page and email templates across all workspaces in the Adobe Marketo Engage instance, the business practitioner needs to put them inside a folder and share that folder with the other desired workspaces.This can be done by right-clicking on the folder in Design Studio and selecting Share Folder. Then, the business practitioner can select which workspaces to share the folder with and what permissions to grant themQ17. What are two benefits to using global forms versus local forms? (Choose two.)  Global forms allow for consistent scoring and reporting and data standardization.  Global forms natively offer custom stylization on different landing pages.  Global forms offer a scalable solution especially when there are universal changes that need to be made, saving time and resources.  In smart campaigns, global forms can be tracked without referencing any additional constraints such as webpage or referrer ExplanationTwo benefits to using global forms versus local forms are that global forms allow for consistent scoring and reporting and data standardization, and that global forms offer a scalable solution especially when there are universal changes that need to be made, saving time and resources. Global forms are forms that are created in Design Studio and can be used across multiple programs and landing pages. They help maintain data quality and consistency, as well as reduce duplication and errors. Global forms do not natively offer custom stylization or tracking without additional constraints.Q18. An Adobe Marketo Engage user created a form in Design Studio rather than within a program in Marketing Activities.According to best practices, what is a reason for creating a form in Design Studio?  There are more design options for the form’s layout  The form can be shared across workspaces  The form can be used across multiple programs ExplanationA reason for creating a form in Design Studio rather than within a program in Marketing Activities is that the form can be used across multiple programs. This allows for reusability and consistency of forms. Creating a form in Design Studio does not offer more design options or enable sharing across workspacesQ19. Review the flow step from a smart campaign:Which email will a person receive who has opened Email 1, but not Email 2?  They will receive no email.  They will receive Email 2.  They will receive Reminder 1. ExplanationThe person will receive Email 2. This is because the flow step uses the “If Not Opened Email” choice with Email 1 as the constraint. This means that if a person has not opened Email 1, they will receive Email 2. If a person has opened Email 1, they will receive Reminder 1. If a person has opened both Email 1 and Email 2, they will receive no email.Q20. Michael manages the Adobe Marketo Engage instance for his company. In order to ensure that each regional team can view and edit only their own programs, Michael has implemented Workspaces. The team recently hired an intern in the Asia Pacific Japan (APJ) region who will be responsible for cloning and preparing programs for launch, working strictly within the APJ Workspace. Custom Roles have not been set up in their Adobe Marketo Engage instance.What is one step Michael must take in order to limit the intern’s access to work strictly to the APJ Workspace?  Create a Role for the intern that grants permissions only for the APJ Partition.  Create a Role for the intern that grants permissions only for the APJ Workspace.  Create a User for the intern that grants access only to the APJ Workspace. ExplanationTo limit the intern’s access to work strictly to the APJ Workspace, Michael must create a User for the intern that grants access only to the APJ Workspace. This can be done by selecting the APJ Workspace from the Workspaces drop-down menu when creating the User. The User will then only be able to view and edit programs and assets within that Workspace.Q21. Aya has finished building a webinar program in Adobe Marketo Engage and connected it to a Launchpoint partner. Webinar registration is being handled by an Adobe Marketo Engage landing page. During the quality assurance process, she visited the landing page and registered for the webinar for the first time, however, a confirmation email was not sent.What are two places to troubleshoot? (Choose two.)  Check to see if the confirmation email has the correct {{memberwebinar uri}} token.  Check to see if the smart campaign is set to run every time or run once.  Check to see if the smart campaign handling the registration has any members.  Check to see if the person is a member of the Adobe Marketo Engage webinar program and set to the registered status. ExplanationTwo places to troubleshoot are to check to see if the smart campaign handling the registration has any members and to check to see if the person is a member of the Adobe Marketo Engage webinar program and set to the registered status. These checks will help Aya determine if there is any issue with her smart campaign logic or her program membership settings that prevented her from receiving the confirmation email. Checking if the confirmation email has the correct token or if the smart campaign is set to run every time or run once will not help Aya troubleshoot this issue, as they do not affect whether she receives the confirmation email or not.Q22. David has inherited a new Adobe Marketo Engage instance. He is doing some investigation and reporting to understand where all the new leads are coming from. He only wants a high-level view of the lead sources — not a detailed view. He does not want to make any assumptions about the integrity of pre-existing smart campaign logic, etc. He would prefer to use system-managed fields since these are set in a robotic fashion and have no reliance on users.What two fields would David use for this purpose? (Choose two.)  Registration Source Type  Person Source  Acquisition Program  Original Source Type ExplanationTwo fields that David would use for this purpose are Person Source and Original Source Type. These are system-managed fields that capture information about how a person was created in the database. Person Source indicates which channel or method was used to create the person, such as Web Service API, List Import, Sales Insight, etc. Original Source Type indicates which type of source was used to create the person, such as Web Page Visit, Web Form Fillout, Sales Generated, etc. These fields can give David a high-level view of the lead sources without relying on user input or smart campaign logic. Registration Source Type and Acquisition Program are not system-managed fields and may not be populated or accurate for all leads.Q23. David wants to time-stamp a custom field called ‘MQL DateTime Most Recent’ every time a person reaches the MQL stage. He will use a smart campaign that triggers upon MQL and the flow will have no wait steps.Which type of token would he use in the “Change Data Value’ flow step required to achieve his goal?  System  Person/Lead  Trigger ExplanationTo time-stamp a custom field with the current date and time, David would use a System token in the “Change Data Value” flow step. System tokens are tokens that reference system-level information, such as date, time, IP address, etc. The System token for date and time is {{system.dateTime}}. Person/Lead tokens and Trigger tokens are not suitable for this purpose, as they reference person-level information or trigger-specific information.Q24. Keeghan consistently monitors new names that are created in his Adobe Marketo Engage instance. His people performance report shows that there were 100 new leads created yesterday. He asked his team if they could confirm where the leads came from but unfortunately they did not know. There are no operational programs tracking and setting person source in the instance.Which field can Keeghan check to give him some indication of where the leads came from?  Original Source Info  Lead Source  Acquisition Program ExplanationA field that can give some indication of where the leads came from is Original Source Info. This is a system-managed field that captures the first known referrer URL for a person. It can helpidentify the source of web traffic that led to the person’s creation in the database. Lead Source and Acquisition Program are not system-managed fields and may not be populated or accurate for all leadsQ25. A marketer would like lo set a person to Email Invalid if they have three soft bounces within the last 90 days.They would like this to happen automatically and instantaneously after the third soft bounce.What would the smart list section of their data management smart campaign look like?       ExplanationOption C is the correct smart list section for their data management smart campaign. This option uses the Visits Web Page trigger with the Min. Number of Times constraint set to 3 and the Date of Activity constraint set to in past 90 days. This will ensure that only people who have visited any web page at least three times within the last 90 days will qualify for the campaign. Option A uses filters instead of triggers, which means that it will not run automatically and instantaneously. Option B uses an incorrect filter logic, which means that it will not require three web page visits within 90 days Loading … AD0-E559 Real Exam Questions and Answers FREE: https://www.validbraindumps.com/AD0-E559-exam-prep.html --------------------------------------------------- Images: https://free.validbraindumps.com/wp-content/plugins/watu/loading.gif https://free.validbraindumps.com/wp-content/plugins/watu/loading.gif --------------------------------------------------- --------------------------------------------------- Post date: 2023-07-04 11:28:53 Post date GMT: 2023-07-04 11:28:53 Post modified date: 2023-07-04 11:28:53 Post modified date GMT: 2023-07-04 11:28:53